Attorneys Handling Trademark Law

Our trademark law firm has over 100 years of cumulative experience handling trademark issues.

The Importance of Trademarks to NonProfit Organizations

A nonprofit organization (NPO) is a type of entity that has a purpose other than making a profit, such as a social cause.  Put another way, rather than distributing profit to shareholders, as is typical in a corporation, any additional revenues are used to further the nonprofit’s mission.  That said, make no mistake about it, […]

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Request for Extension of Time to File a Trademark Opposition

You have filed your trademark application with the United States Patent and Trademark Office (USPTO).  Your trademark application was assigned to, reviewed by and approved for publication by an Examining Attorney at the USPTO.  You got excited, you may have started using the mark or expanded your existing use and you were anxiously awaiting receipt […]

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Federal Trademark Registration Important in Mergers & Acquisitions

Clients, existing and prospective alike, regularly ask: Do I really need a trademark registration or can common law rights be enough.  Typically, we then discuss the benefits of a trademark registration on the Principal Register of the United States Patent and Trademark Office (USPTO), including: nationwide priority presumption of ownership in court presumption of validity […]

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From Trademark Dispute to Peaceful Coexistence

Trademark disputes typically start with a trademark owner sending a cease and desist letter to the user of a mark the trademark owner believes infringes upon its rights.  Those trademark rights may be rooted in common law or based upon a trademark registration with, for example, the United States Patent and Trademark Office (USPTO).  Whether […]

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Beyond Damages: The Availability of Attorneys’ Fees in Trademark Infringement Cases

Sometimes trademark infringement can feel like a David versus Goliath, with Goliath a trademark infringement Plaintiff and Defendant seemingly with everything to lose.  The fact pattern is quite straight forward for Plaintiffs seeking damages in trademark infringement lawsuits.  Plaintiff alleges prior trademark rights, Plaintiff sues Defendant for trademark infringement and Defendant faces not only liability […]

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Time to Legislate Against Trademark Infringement on Social Media?

LinkedIn was founded in 2002, Facebook was founded in 2004, YouTube was founded in 2005, Twitter was founded in 2006, Instagram and Pinterest were founded in 2010 and Snapchat was founded in 2011.  Social networking websites have changed the landscape of not only how we interact with one another but also how companies reach consumers.  […]

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Your Trademark Registration May Not Mean You Have Trademark Rights

In the United States, trademark rights belong to the first user of a distinctive trademark in commerce.  These are known as common law trademark rights.  A trademark registration with the United States Patent and Trademark Office (USPTO) is not required.  That said, there are benefits to registering a trademark with the USPTO.  A federal trademark […]

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TV Ears Trademark Infringement Lawsuit

On April 11, 2016 Traverse Legal filed a lawsuit on behalf of TV Ears, Inc., asserting trademark infringement against defendants Sky Group, LLC and Liberty Health Supply, LLC as a result of their marketing and sale of competing “TrueDio Ears” headphones. The suit asserts six counts against defendants for their “TrueDio Ears” headphones, including trademark […]

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Enforcing Trademark Rights in China

Protection of your trademark in China may prove to be somewhat difficult. Michael Jordan has found that out and continues to fight in the Chinese court system to win control over his name and trademark.

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TTAB and Trademark Litigation

Overview of one trademark litigation method and the recently decided U.S. Supreme Court case of B&B Hardware v. Hargis Industries, Inc. on trademark opposition.

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