Traverse Legal Blogs

Traverse Legal have the perfect set of lawyers with highly varied expertise.

Cybersquatting can come in many forms, but generally occurs when a domain name is registered with bad faith and is identical or confusingly similar to another party’s trademark or personal name.  Locating a domain name that is cybersquatting your trademark can happen a variety of ways, either through self-discovery, customer confusion, the registrant’s proposed sale […]

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social media influencing

Social Media Influencing / PodCast Detroit / Influencers Go Local.  Social media influencing  is bug business.  The top influencers and celebrity endorsers make tens or hundreds of thousands of dollars per post.  Top influencers are making annuity revenue as content creators from Adsense on YouTube. Celebrity endorsements online are here to stay. As the industry […]

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At Traverse Legal, we recommend that virtually every legal matter start with an assessment and strategy project.  Our team of legal professionals believes that lawyers should be accountable to a documented and informed strategy as the very first project.  We want to understand the relevant facts and your goals before making recommendations and implementing a […]

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In a sales driven economy, the pressure to “sell, sell, sell” can be overwhelming.  Startups dream of sales.  Early stage companies dream of growth.  Established companies must, at the very least, sustain.  Regardless of the product or service, sales are typically the lifeblood of any company.  But what happens if one goes too far to […]

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The Michigan Marijuana Regulatory Agency will begin accepting applications for adult-use (recreational) licenses on November 1.  In most cases an applicant will be required to have been previously approved for a medical marijuana license.  The exceptions to prior medical marijuana business license approval are for Class A microbusiness license, which is a small grow license […]

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Copyright Policies contain terms iterating the procedure for which users of a website should follow in the event they need to report copyright infringement on that particular website.  These policies typically stem from the Digital Millennium Copyright Act (“DMCA”), which creates a Safe Harbor that limits a website owner’s liability for the upload of copyright […]

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Historically, at the amateur level, one could not be both an NCAA-eligible collegiate athlete and profit from one’s name, image and likeness.  Institutions, including those at the collegiate level, and even professional sports organizations raked in billions while athletes received a “free education” and ultimately, where applicable, a player salary.  If an athlete was one […]

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local counsel, attorney, lawyer

[Detroit, MI]  Working as a litigation team can be the difference between success and failure, winning and losing your case.  Achieving client goals should always be the focus on litigation strategy and execution.   One early challenge in setting up your litigation team is finding local counsel. “Finding the right local attorney to act as local […]

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[Detroit, MI] In this episode of Tech Law Radio, Complex Litigation Attorneys Enrico Schaefer and Mallory King discuss tips and strategies for issuing Federal Rule of Civil Procedure 45 subpoenas to third-parties such as Amazon, Google, Facebook, Apple, and GoDaddy to increase your chances of receiving responsive information from the same.  If you are looking […]

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trial attorney, Detroit mi

DETROIT MICHIGAN: We opened a Traverse Legal Detroit office to go along with Los Angeles, Austin Texas, and Traverse City Michigan on September 1, 2018. We have an amazing office overlooking Campus Martius in downtown Detroit, right off Woodward Avenue. We’re really excited to be here offering litigation services, technology company representation, representing CEOs an […]

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