Deepfake technology creates synthetic images, videos, and audio that mimic real people with near-perfect accuracy. What started as novelty content now powers scams, impersonation,...
READ MOREEnrico Schaefer - December 11, 2025 - Artificial Intelligence, Right of Publicity- Name & Likeness

Deepfake technology creates synthetic images, videos, and audio that mimic real people with near-perfect accuracy. What started as novelty content now powers scams, impersonation,...
READ MOREEnrico Schaefer - June 20, 2025 - Right of Publicity- Name & Likeness

Power, Paychecks, and Pressure The amateur era is over. With the NCAA’s $2.8 billion settlement now approved, student-athletes are no longer playing only for scholarships. Re...
READ MOREEnrico Schaefer - October 24, 2024 - Copyright Law, Right of Publicity- Name & Likeness

Somewhat related to a claim of copyright infringement (and often preempted by such a claim – more on that later), is the claim for Right of Publicity. While sometimes availabl...
READ MOREEnrico Schaefer - March 03, 2021 - Content Licensing, Right of Publicity- Name & Likeness

Welcome to Tech Law Radio. My name is Enrico Schaefer. Today we are going to have dive into legal issues in the influencer space. There is an increasing number of br...
READ MOREEnrico Schaefer - March 27, 2020 - Content Licensing, Internet Law, Online Advertising, Right of Publicity- Name & Likeness, Social Media Lawyer

A common form of marketing in the age of social media is the use of pictures and testimonials about customer experiences. This can be a great way to display the services you pro...
READ MORE