Google trademark keywords create a fast fight and a simple question: can a competitor use your brand name to pull traffic away from you? In many cases, the answer turns on two sep...

Email continues to be a great option for reaching out to existing and prospective customers. You can attract business and inform consumers about changes in operations and excitin...

A common form of marketing in the age of social media is the use of pictures and testimonials about customer experiences. This can be a great way to display the services you pro...

The Federal Trade Commission (“FTC”) is the agency that, among other things, regulates advertisements and issues guidelines for following its regulations. The FTC seeks to pr...

An Affiliate Agreement sets out the terms of a working relationship between a company and another entity (the affiliate), through which the company rewards the affiliate for its ...