How to Trademark a Name, Slogan or Logo?

Put our experience to work for your business to protect your most valuable assets.

How to Trademark a Name, Slogan or Logo?

Understanding how to trademark a name, slogan or logo is something our trademark registration attorneys can assist you or your company with. Protecting your name, brand, slogan or logo as a business asset can provide tremendous return on investment. Trademark registration rights provide you benefits above and beyond your common law trademark rights.


Traverse Legal’s Attorneys are globally recognized for their experience and results in the legal areas of: Complex Litigation, Internet, Trademark, Copyright, Patent, Cybersquatting, Drone, Defamation, Trade Secret, Non-Compete, and Business Law.

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This page has been written, edited, and reviewed by a team of legal writers following our comprehensive editorial guidelines. This page was approved by attorney Enrico Schaefer, who has more than 20 years of legal experience as a practicing Business, IP, and Technology Law litigation attorney.