Key Takeaways Trademark law protects brand names even if they are not federally registered. A federal trademark search should begin in the USPTO Trademark Search System. ...

Founders leave. Sometimes by choice, sometimes by force. But the brand stays. If the intellectual property behind that brand isn't legally structured inside the business, the enti...

TikTok Shop has become the fastest-growing channel for online product discovery. It drives visibility and sales through short-form content, influencer amplification, and algorithm...

As attorneys specializing in representing Amazon sellers and brands selling through Seller Central, we know all too well how difficult it can be to get Amazon to cooperate and p...

Every business runs on ideas, from technical, creative, and commercial, each fueling growth and defining the brand. Intellectual property (IP) law protects those ideas. IP is a fa...